What is Constant Contact?
Constant Contact offers email marketing, social networking marketing, event marketing, and internet survey tools to help small organizations grow their businesses by building stronger customer relationships. More than 500,000 small businesses, nonprofit organizations, and member associations rely on Constant Contact easy-to-use, affordable online tools to create and deliver personalized, professional communications that engage customers, prospects and members wherever they congregate online — by their email inboxes for their own social networks. Launched in 1998, Continuous Contact produced email marketing easy for small associations and continues this tradition today providing the education and tools to make social media marketing simple for smaller organizations as well.As a business leader in permission based online marketing, Continuous Contact associates with the leading providers of internet marketing and social media marketing solutions. Constant Contact welcomes partners and developers to utilize its own API and contribute to its Constant Contact App MarketPlace.
Constant Contact is directed towards small companies, but their rates are not the most affordable, especially when you consider their features just aren’t that innovative. Plans start from $20/month however this only permits for 500 subscribers. We were also quite disappointed when they removed the events management feature.
- Top 10 features of Constant Contact :-
1. Free Trial
There is simply no reason to not attempt Constant Contact. They supply a free no-obligation trial of the email marketing program. Just input your email address and you can start to see results immediately with your very first Campaign! Who does not like free?
2. Engaging Templates
Not only does Constant Contact have a massive selection of ready-made templates to suit your needs, but they’re easily edited and styled by you so that you can get ready to begin blasting your data to all your contacts.
3. Reporting Tools
Tracking your advertising efforts has never been simpler with Constant Contact’s reporting tools.
4. Image Management
Constant Contact has made incorporating images to your emails so simple with their lightweight library purpose. PLUS you can access thousands of free images in the library in case you can not find that perfect image.
5. Event Ranking
This attribute can get one to another level by simply establishing an event, such as templates for landing pages and event registration pages. In only a couple of clicks you can set up an event and Continuous Contact will take good care of monitoring registrations and also take the obligations!
6. Coupons
Send coupons for your clients which you could really monitor!
7. Autoresponder
Want every individual who signs up on your newsletter to get a particular email on a particular day? This wonderful feature will let you easily establish a set of emails which will automatically be routed.
8. Social Networking Integration
Not only are you able to talk about your newsletter in just a couple of clicks on your favorite social networking websites, but you may incorporate campaigns into Facebook which will enable your company to grow.
9. Contact Management
Constant Contact has a very strong Contact Management System which is almost endlessly customizable. Importing and exporting lists is a cinch, and Continuous Contact can help clean up your lists by preventing copies.
10. Deliverability
With a 98 percent deliverability speed, Constant Contact guarantees your contacts will get your emails creating your advertising and marketing campaigns that a lot more successful.
- Lets discuss the Pros and Cons of Constant Contact
PROS
- Intuitive and elegant UI
- Provides social media campaign integration
- Selection of Trade and Occasion integrations.
CONS
- Templates do Not offer much Versatility
- Prices will Accumulate as Soon as You have Tens of Thousands of contacts.
- Experts view on Constant Contact
Ideal Marketing Solution for SMBs
Constant Contact is a great marketing tool that is an excellent option for smaller businesses. Those could be firms new to email marketing or ones that can not devote a great deal of time on email advertising. The wide range of templates may fulfill most use cases but more creative designers might find them a bit limiting in terms of customization. Constant Contact has a rich choice of innovative features such as email automation, reporting programs, and integrations. With all its recent upgrades and continuing feature expansion, Constant Contact is edging nearer to our email marketing applications Editors’ Choices, Campaigner and Mailchimp.
